Dave Olson

Dave Olson

The Portfolio of Dave Olson

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Milwaukee Public Library

“Books?  I’ve heard of those.” = not cool

This campaign went on to win a 2012 Gold OBIE Award from the Outdoor Advertising Association of America and a Silver Nut from the Milwaukee AdWorkers.


Ian’s Pizza

Whoever finds these will be surprised.  Then disappointed.  Then hungry.

This campaign went on to win a Special Judges Award from the American Advertising Federation.

Absolut – Holiday Melody

Imagine being serenaded with holiday music played on Absolute bottles, containing different levels of liquid, while you wait for the bus.

Absolut – Holiday Tweets

The holidays have different meaning for everybody. This execution allows Twitter users to voice their true feelings about the holidays.

Budweiser – Beer Barrons App

Beer Barrons.  They’re all around us. In fact, you may be one and not even know it.  Just check in at a sponsored event and a royal announcement of your arrival displayed on a mobile digital poster.

Burger King – BK (or BQ) For A Day

User generated photos pulled from Instagram or Twitter are displayed on digital billboards around the country.  This will show BK patrons who their current King or Queen For a Day is.

Walmart – NASCAR

Pulling race-time data during the Coke Zero 400, we were able give NASCAR fans live updates for the Walmart car.

Maker’s Mark

This is a localization project for the Milwaukee/Green Bay market.

Little Amerricka – TV

These are two 30 second TV spots I made for a family theme park just outside of Madison.

Click to view.

Mike & Ikes


This one has a clear, rotating disk with candy printed on it.

Library Painting Campaign

The Madison Public Library wanted to promote their large selection of artwork that members can check out to hang on their walls at home.



Keep Greater Milwaukee Beautiful

This one was a lot of fun to write for kgmb.org

Here’s an accompanying story about The Milverine design from The Onion’s AV Club.


It makes sense to promote a product that’s used outside… outside.


Culligan Bottle-Less Coolers

Sometimes the best way to show something is to not show something.

Milwaukee PC Digital Billboard

Everybody with a PC can relate to this.  Now, just imagine being greeted by it on a 14 foot tall digital billboard.

XB Web Card

This is a business card I developed for a website production firm.